Everybody tells you that you should invest in UX. We know that lowering effort to do things can generate business value. Test and tweak your website right now! But to what purpose?
First Stop, the most important service network of the renowned tyre manufacturer Bridgestone, specialises in tyre fitting and car maintenance services. We are lending our support to First Stop as a resulting of developing and rolling out their e-commerce activities, where the focus is on achieving a high-quality user experience.