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6 design hacks to improve hospital websites

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Image of wireframe hospital website with top tasks

While working for a number of customers in the healthcare industry, we noticed that the websites of many Belgian hospitals showed serious flaws in their user interface (UX). And looking at those sites more closely, we discovered that many of them had identical UX issues, some of which can be explained by the nature of the organisation. Below, you will find both our diagnosis and a cure for those UX errors.

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Atomic design: the most natural thing in the world

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Picture of workshop atomic design of interface Krëfel

When it comes to design, you cannot beat nature. Look at how a tree is made, for example: a smart construction of different cells for specific functions (provide structure, get the photosynthesis working, reproduction, etc.), combined into functional units (branches, leaves, blossoms, etc.). Notice how many of these elements are constantly reproduced: trees have dozens of branches and hundreds of leaves. It is simple and it works. It is called atomic design.

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How KBC K’Ching simplifies banking for kids and young adults

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Image of KBC K'Ching bot

Traditional banks are not known for their natural ability to connect with their customers on a personal level. In a heavily regulated market burdened by declining interest rates, they try to stay relevant and profitable by pulling the card of “digital transformation”. But how do you keep customers loyal to your brand if the bulk of all interactions go through the anonimity of computing devices?

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