Joker Travel: new website
Project description
Internet Architects developed a new website for Joker that focuses on e-commerce. This new website includes a booking module that allows Joker to sell more trips online.
Define
- Developing a new vision on Joker’s online strategy: the new website, all online communication on other sites and internet media in a very concrete action plan over 1, 3 and 5 years
- Designing the high-level concept in wireframes
Design
- Setting up the information architecture for the new site
- Delivering interaction design for internal Joker applications, i.e. hosting the organization of group travels on Joker’s own servers
- Suggesting improvements to screens that are integrated from third parties applications, e.g. the booking engine for flights.
- Designing the graphical elements for the new website
- Writing the functional definition document on all new content and application functionalities in the new site, ready for the developers to use when building the new site.
- Creating the Google Analytics measuring plan and configuring the measurement reports
Realize
- Creating the XHTML/CSS-templates
- Configuring the CMS and other software
- Assisting Joker during content integration
- Assisting in creating and designing of Joker’s online presence
- Performing quality control of the implementation by our technical partner dotProjects.
Optimize
- Support on SEA campagnes
- Support / advice on email campagnes
URL: www.joker.be