New online identity for sanoma.be

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Logo Sanoma

Hot off the press: Sanoma.be is online. For this new site, Sanoma wanted to create a dynamic and engaging user experience with plenty of room for on-the-fly updates. Visitors should feel instantly connected to the brand and what it stands for: Sanoma as a part of your everyday life and as your window on what is happening in the world. By using bloglike texts and an advanced integration of social media, Sanoma wants to inspire people to share its views and experiences. The site also tells the story of the Sanoma brands and appeals to new applicants.

Sanoma’s new logo and name are now uniform worldwide. As part of one strong brand, Sanoma.be uses the new global corporate identity that was developed by the Danish design agency E-types. For the Belgian site, Internet Architects set up the information architecture, paid special attention to the end-user experience,created the conceptual and graphic designs, and delivered the front-end code. We also ensured that Sanoma.be is fully responsive and can be enjoyed on your desktop, laptop, tablet and smartphone.

Internet Architects is proud to have contributed to this new Sanoma user experience.

www.sanoma.be


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