Internet Architects in Smart Business

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Smart Business

Smart Business Magazine features a special on e-commerce strategy in its September issue. Internet Architects had an ad published that perfectly reflects our view on what it takes to set up a great online shop.  See what we mean …

We believe that good e-commerce has a life cycle that covers various generations of an e-shop and its product(s).

Setting up a good e-shop is about discerning opportunities whenever and wherever they present themselves, about creating trust between sellers and buyers, about aspiring for a healthy growth and realizing good profit by converting site visitors into repeat customers. Then we started drawing what we meant.

This is what we came up with.


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How to get on top of your website’s performance

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Picture of running contest with athlete in starting blocks

A faster website only bears fruit. Like we’ve told before: your customers’ time is your money. As your website loads faster, less people will abandon your website, they will stay longer and ultimately your bounce rate will benefit. A good performing website even impacts SEO, making sure it’ll be easier for (potential) customers to find you. A faster website improves conversion, it increases visitor satisfaction and it reduces visitor abandonment.

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