As of today, the Antwerp University Hospital (UZA) has a contemporary and fresh new site. Putting patients at the very center of their care is now also reflected in UZA’s online presence. Visitors can find a wealth of practical information in an information architecture that is so transparent anyone will find their way effortlessly on uza.be.
UZA.be is used by roughly 35 000 visitors every month. The analysis of user statistics taught us that most of those visitors are looking for practical information about doctors’ consultation hours, types of rooms, examination details, etc. For the new UZA-site, this meant that easy accessibility through a logical navigation structure was paramount. And we all know that high-quality information can be very reassuring when planning a hospital visit. Finally, we ensured this new site fits right into today’s interactive media age: sharing information, such as brochures, with friends or through social media adds to the overall accessibility of the hospital services.
For the new UZA-site, Internet Architects analyzed the user needs, did a benchmark on other hospital sites and wrote a crystal-clear vision document. As soon as the course to follow was set, we defined the information architecture and delivered the graphic design.
In cooperation with our partner for Drupal-sites, Krimson, we built the new UZA-site. Our front-end coding in combination with Krimson’s Drupal-expertise delivered fine results. Finally, we coached the web team and we provided functional, graphic and content support.