In addition to the direct customer mailings, Internet Architects has set up a new social media marketing tool for Decathlon Belgium using the Facebook® Platform. This tool consists of interactive tabs with a store locator, an enrollment page for the new Decathlon Test Panel and a page to promote product innovations.
- Wireframing the Facebook®-tabs
- Designing the Facebook®-tabs graphically
- Adding content (text and images) to the Facebook®-tabs
- Writing the front-end code: HTML, CSS, JS and setting up the Facebook® integration via a secured domain (in cooperation with our hosting partner ilibris)
- Developing the back-end system with full end-user access over all functionality for Decathlon
- Training the Decathlon personnel in updating the Facebook tabs and processing the relevant marketing information
Facebook® is a registered trademark of Facebook Inc.