With Yelo, consuming television was never easier. It offers a complete viewing experience that fits seamlessly in Telenet’s updated TV menu and the digicorder’s wide array of options. Watching TV is now customizable in manner, place and time: you can choose to watch your favorite program on the web or through iOS, Android and Windows 8 on the device of your choice.
Deliver TV to all devices was the brief Telenet issued to Internet Architects in 2011. Telenet wanted to bridge linear/non-linear television viewing and create the best possible user experience for the end user.
A strategic exercise was used as the starting point for our joining forces with Telenet to define Yelo's position within Telenet's range of services and developing it for the YeloTV platform. On that basis, we adjusted the apps (iOS, Android, W8) and website and brought them into line with the digicorder interface.
- Strategic vision in the long and short term
- Concept development
- Functional analysis
- Information architecture
- UX design (wireframes)
- Visual design
- Google Analytics implementation plan